A mixed blog of fashion goodies
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Tuesday, May 19, 2009

Game On

Reminding us there's more to being British than Posh Spice's perma-pose or Madge's faux accent, Fred Perry is celebrating its centennial in sportsmanlike style. Founded by the shrunken empire's most nimble tennis pro, Frederick John Perry, the label has been a pioneer in the world of sportswear, relentlessly cultivating that unmistakable gentlemanly pedigree (so that even if we don’t mind our Ps and Qs off the court, we can look like we do). Along the way, the label has evolved from tennis whites to full-on brand, recently enlisting fashion all-stars like Raf Simons to spruce up its image. Naturally this calls for a yearlong celebration and a special website to chronicle the festivities, show great moments from tennis history and, perhaps most importantly, peddle goodies. Our favorite so far is the limited-edition Piaggio Scooter—the perfect Mod accessory to any proper English look.

—Franklin Melendez


Raf Simons for Fred Perry


Fred Perry Piaggio Scooter

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Thursday, May 14, 2009

Awkward Bound

Go west this spring with prairie prints, dusty hobo overalls and your most ill-fitting Sunday best.

photography & styling Louis Park
art director Ann Kim
make-up Iwa Park using Mac Pro
hair Kunio Kohzaki using Therapi
models Jessica @ Select, Amber @ Select,
Roma @ Select, Chris T @ Premier, Patrick @ Storm
location London, England
thanks Neo2


left: top Paul Smith, pants Form / middle: sweater Fred Perry, pants Qasimi / right: scarf H&M, top Fred Perry, pants Edward Sexton
left: top Fred Perry, coat Eley Kishimoto, belt Beyond Retro, bangles H&M / shirt Adidas Originals, trench Burberry Prorsum, jacket Qasimi



left: shirt & jacket Merc, vest Vivienne Westwood, pants Diesel, tie Paul Smith / middle: dress Eley Kishimoto / right: dress SteveJ&YoniP
left: shirt Paul Smith, jacket Prada, pants Merc, bow tie Beyond Retro / top Fred Perry, trench Prada, hat Beyond Retro, necklace Burberry Prorsum



left: top Luella / right: dress Vivienne Westwood


polo Fred Perry, dress Reem, blazer Y-3
left: dress Paul Smith, cardigan Fred Perry, shoes Beyond Retro / middle: scarf & apron Beyond Retro, dress Vivienne Westwood, shoes Paul Smith / right: shirt Merc, track pants Adidas Originals, overalls Diesel, shoes Beyond Retro



jacket Qasimi, shoes Prada, bow tie Paul Smith
left: shirt Paul Smith, top Fred Perry, outside top Y-3, pants Merc, hat Paul Smith / right: polo & t-shirt Prada, top shirt Merc, pants Fred Perry, belts Beyond Retro

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Thursday, April 23, 2009

Your First Look: Fred Perry

Tennis and sportswear legend Frederick John Perry, who died in 1995 at the age of 86, would have celebrated his 100th birthday this year. Celebrating for him, Fred Perry has released the limited-edition Centenary shirt ($95) with an enlarged version of the famous 16-leaf laurel and the number 100 embroidered beneath it. Colors come in vintage FP shades like black with champagne detailing or 1964's sky with navy detailing. Available May 15 at the Fred Perry Soho store in New York and Citizen Clothing in San Francisco. Here's to you, Fred!

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Wednesday, October 8, 2008

Resting on Their Laurels

Remember our Q&A with &Son's Simon Foxton about his Blank Canvas collaboration with Fred Perry? Well, they're baaack—or rather, Ann-Sofie Back and Peter Jensen. For her part, Back has created merino wool shirts and dresses in black, turquoise and mustard, while Jensen has reinvented Fred Perry's classic Harrington jacket for men in red, black and blue gingham—all with the classic laurel-wreath insignia...


Ann-Sofie Back


Peter Jensen

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Tuesday, May 6, 2008

Q&A with Simon Foxton, half of &SON—with stylist Nick Griffiths—and fashion director of i-D and Fantastic Man. Fred Perry commissioned &SON to create its seventh men's Blank Canvas collection, which is anything but blank...



For Fred Perry’s Blank Canvas project, you and Nick created four styles inspired by the camouflage of wartime British battleships, but in a pulsating fiesta of rainbow colors. How much absinthe were you on?
Well, none, to be honest. The designs are inspired by the use of dazzle camouflage from the First World War. Dazzle camouflage was inspired by cubist and vorticist painting which was in new at the time. If you have a look at the real thing, it is so out there—huge ships painted like art-deco ornaments. So strange and appealing.

Do you play tennis? How would you describe the intersection between sports and fashion?
I've never played tennis in my life, but Nick is a keen badminton player. Sport has been such a major influence on fashion for at least the last forty years. As the idle rich have become increasingly body-conscious, the use of sportswear is now seen as a shorthand for health. Of course, it's a two-way street, with the catwalk or guest designer now informing most of the sports brands. Fashion and sportswear are more or less interchangeable.

Can you tell us more about &SON? What’s the mission? What projects have you got going?
&SON is a creative practice that Nick and I set up about 18 months ago. We both come from a styling background, and as we enjoy working together, we decided to create projects that would utilize our different talents and experience. It's about doing things that are creative and not just the run-of-the-mill styling jobs. We're very into collaborative projects. Apart from the Fred Perry Blank Canvas range, we have been working for some time with the Italian company Stone Island, creating a new advertising campaign for them and consulting on many other facets of their business. We are about to get started on a new major collaboration, but we can't say who yet and we're about to print a limited-edition range of T-shirts.

Would you say &SON is a reaction to drab menswear? Should men make more of a statement with what they wear?
No, don't assume that we will only be coming out with things in giddy colors and jazzy patterns. We felt that that look
was right for Fred Perry, but we can do sensible and tasteful, too. As for men making more of a statement, I'm not sure that's always such a good idea, when you see some of the statements currently being paraded. Rather than make a big statement, I'd prefer that men were a bit more thoughtful in their choices.

What role, if any, does gayness play in your designs? Is &SON the best of both worlds?
Well, I'm gay and Nick is straight, so I guess we come at it from both sides and generally find a good balance. But that's kind of too hard to answer, really, because I think what you are informs what you do in some way. I don't sit down and think: Right, I'm going to design a queer pair of pants. I just design what I like and what I think others may like.

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