Byredo Black Saffron

Get a Whiff of This: Byredo's Black Saffron

There's more to saffron than artist Christo's takeover of Central Park some years ago. Not only is the spice one of the world's costliest substances, it's a time-honored dye, medicine and even an aphrodisiac. Saffron was brought to Kashmir by the Persians centuries ago; its use and cultivation spread quickly throughout India.

Which brings us to Ben Gorham—founder and nose of Swedish perfumery Byredo—who steeps all of his fragrances with personal memories. His latest scent, Black Saffron, is no different. "Saffron has always been a part of my Indian upbringing, in smell, taste and color. It is holy to all Hindus and the color of Buddhist robes." he says. "Black Saffron is a fragrance inspired by this very idea of sublime unity."

$220 for 100 ml at Byredo





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Sep 21, 2012 13:16:00

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